CEO Exchange Series : Mastering the Digital Waves of Influence

 The Spark Group Asia presents CEO EXCHANGE SERIES: MASTERING THE DIGITAL WAVES OF INFLUENCE! 

In today’s day and age of a crowded online market, businesses struggle to gain a better foothold on brand recognition and being seen online. 

• “Empowering Thought Leadership: Enabling CEOs & Business Owners as Industry Influencers” – this segment covers the need for leaders and entrepreneurs to drive the key opinion leadership in their respective expertise, to support customers in making better buying decisions.

• “Transforming Content from Sales Orientation to Awareness Focus” – This segment covers the strategic approach of how businesses should position their businesses, and through useful online content, in enabling awareness for prospective customers, instead of just sales-focused content.

• “The Content Arsenal: Empowering Content Marketers with Online Tools and AI Resources for Success” – This segment covers the much-needed awareness on tools and resources that are available in helping businesses develop content consistently.